Execution
Verizon partnered with 911: Lone Star on an organic integration and that drove awareness of THOR capabilities – highlighting how the brand is able to step up and help communities in need.
How We Won Together
High Memorability
Double Digit Lift against Memorability
High Brand Opinion
Triple Digit Lift for Brand Opinion Positive Shift
Highly Rated
Minutes Featuring Integration Rated Higher than the Telecast
- FOX Entertainment
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Electronics/Technology
Topics
Ad Recall