ZipRecruiter developed a five-part editorial series on FOXBusiness.com highlighting insights about optimal hiring practices. Articles seamlessly integrated into FOXBusiness.com’s “Business Leaders” section and contained valuable insights and linked back to ZipRecruiter’s website. Extended promotion on Apple News expanded reach and brand visibility while organic promotion across the FOX Business homepage, other site sections, and social page ensured maximum visibility and engagement for ZipRecruiter.